The short version
- Editing and exporting a design both happen entirely in your browser. Your photos and text are never uploaded to a server to produce the finished image.
- Your project autosaves to this browser's local storage (IndexedDB) as you work, so it's there next time you open the editor on the same device. It isn't synced anywhere - there's no account to sync it to.
- The site includes a small, self-hosted analytics beacon (not a third-party tool like Google Analytics or Meta Pixel) that records page views. It's off by default in local development and never fires from localhost.
What we collect, and why
Page-view analytics. On each page you visit, the site sends a page-view event containing: the page path, the referring page, your browser's user agent string (truncated to 256 characters), any UTM campaign parameters in the URL, the template ID if you're viewing one, and your IP address (read server-side, never sent by your browser as a value we store separately from the request itself). This is used to understand which pages and templates get used - not to build an advertising profile, and not shared with or sold to anyone.
This beacon is self-hosted: events go to a private endpoint we run, not a third-party analytics company. Raw events are kept for 120 days and then automatically deleted. A short-lived marker used to avoid double-counting the same visit is kept for 48 hours.
No cookies, no persistent identifier. There's no tracking cookie and no long-lived ID tied to you across visits - just a per-tab marker (in sessionStorage) that expires when you close the tab, used only to avoid counting one visit twice.
Background removal. If you use the background-removal tool, an AI model (around tens of megabytes) downloads from our asset host the first time you use it, then stays cached in your browser. That download is the model itself - your photo is never uploaded; the model runs locally to process your image.
Local storage. Your in-progress design, including any photos you've added, is saved to this browser's IndexedDB storage so you don't lose your work. That data stays on your device - we never see it.
What we don't do
- We don't upload, log, or store the photos or text you put into a design.
- We don't use third-party ad trackers or sell data to anyone.
- We don't require an account, email, or sign-up to use the editor.
Your choices
- A browser extension or tracker blocker will block the analytics beacon without breaking the editor - nothing here depends on it to function.
- Clear your browser's site data for pictikpic.com to remove your autosaved project and the cached background-removal model.
Changes
This page gets updated as the site changes. Meaningful changes (like adding a new kind of data collection) will update the "last updated" date above.